E-Commerce·Class of 2025
StockX won 2025 UX100 e-commerce by designing a market
UX100 · 9 December 2025
StockX leads e-commerce for 2025 because shopping, for this catalog, is a market. You see what people bid, what sellers ask, and what the thing last sold for.
A product page that argues with a price
Retail UX hides the market behind a single number and a sale banner. StockX puts the market on the page. The 2025 award is for that honesty. A sneaker, a watch, or a card is not priced by a mood. It is priced by a book.
The interface has to teach a bid and an ask without becoming a brokerage terminal. StockX keeps the vocabulary and still reads as a product.
The decision you can see
Last sale, spread, and authentication are part of the same object. You are not sent to a forum to find out whether the price is real. The page is the record.
Shopify, StockX, Whatnot
Shopify led 2024 by giving a merchant a store. Whatnot leads 2026 with a live sale. StockX’s 2025 piece is the market in between: commerce as a price history, not a poster.
Questions about this award
Did StockX win UX100 in 2025?
Yes. StockX is the e-commerce leader for 2025, recognized for a market interface rather than a classic storefront.
Who won e-commerce UX100 in other years?
Shopify in 2024 and Whatnot in 2026.