UX100

Real Estate·Class of 2024

Zillow and the 2024 UX100 real estate award

UX100 · 9 December 2024

Zillow is the real estate leader for 2024. Search, the map, and the listing photo are a language buyers already speak, and the interface is why.

The map is the index

Real estate used to be a classified and a phone call. Zillow made the inventory browsable: a map, a filter, a home. The 2024 award is for that search becoming the default way a person starts, which is an interface achievement even when the data is familiar.

You can reject a house in seconds. That speed is designed.

A listing people can scan

Price, beds, photo, neighborhood. Zillow’s card is a compressed argument. The award is not for every tool attached since. It is for the browse that taught the category what a home result looks like.

Redfin and Opendoor

Redfin led 2025 by arguing a single home with an estimate and a tour. Opendoor leads 2026 on the offer before you list. Zillow’s year is the search itself.

Questions about this award

Did Zillow win UX100?

Yes, in 2024, for real estate. Redfin led the category in 2025 and Opendoor leads in 2026.

What part of Zillow did the award cover?

The search and listing interface people use to look at homes. The journal piece is about that browse. The winner page is the case.