Real Estate·Class of 2025
Redfin’s 2025 UX100 real estate award is a listing that argues
UX100 · 9 December 2025
Redfin leads real estate UX for 2025. A home page is built for a decision. The estimate and the market around the listing are not buried under the photo tour.
A brochure is not a decision
Listing sites still lead with the kitchen. Redfin leads with the argument: what the home might be worth, who else is looking, and how you get inside. The 2025 award is for that order.
A buyer should not need a second tab to find out whether the price is a performance.
One home, several facts
The estimate, the competition, and the tour sit on the same object. Redfin’s interface treats them as one decision rather than as widgets from different teams. That is the real estate UX standard for this class.
Zillow and Opendoor
Zillow led 2024 as the search people start with. Opendoor leads 2026 on the offer before a listing. Redfin’s 2025 piece is the single home, argued in full.
Questions about this award
Who won UX100 real estate in 2025?
Redfin. UX100 recognized a home page that puts estimate, competition, and tour together so the listing can be judged.
Where is the short case?
The Redfin winner page. This article is the 2025 journal piece and is written as its own entry for search.