Gaming & Interactive Entertainment·Class of 2024
Rockstar Games and the 2024 UX100 gaming award
UX100 · 9 December 2024
Rockstar Games leads gaming and interactive entertainment for 2024. The award is for a world you can read. Missions, the map, and the city teach the controls by being the place.
The world carries the UI
Games in this category often lead with a store. Rockstar’s 2024 case is the world itself. Density, signage, and the way a city hands you the next action are interface design whether or not a menu is open.
A player learns the fiction and the controls together. That is the standard UX100 published first.
Craft at a city’s scale
The achievement is consistency across a place too large to memorize. You are rarely lost in the system even when you are lost in the streets. Later winners shift the subject: Roblox in 2025 to a platform of many games, Epic in 2026 to a store, a game, and a tool that stay related.
One world, one year
This essay is the 2024 gaming decision. It is not a review of every release. It is why the class published Rockstar as the leader in interactive experience.
Questions about this award
Did Rockstar Games win UX100?
Yes, in 2024, for gaming and interactive entertainment. Roblox led in 2025 and Epic Games leads in 2026.
Is the award for a specific menu screen?
It is for the world as an interface: how a player reads a city, a mission, and a map as one experience. The winner page is the shorter case.