UX100

#1 Government Services·Class of 2024

Borger.dk

Redefining government services

Borger.dk, UX100 leader in Government Services

Denmark’s citizen portal gathers public tasks into one place a person can understand. The achievement is civic: government that reads as a service.

Visit Borger.dk

Design

Pages are organized around life events and tasks, not agency charts. Language stays direct, and the next step is visible.

Impact

Millions of people use it for the ordinary business of living in a country. Good public UX is infrastructure, and this is that infrastructure.

How it works

A citizen finds a topic, sees what the state needs, and completes it without bouncing across unrelated sites. The mobile view keeps the same task order.

Why it won

Government interfaces are usually inherited. Borger.dk is designed, and people can feel the difference when the form is about their life.

Journal

The case above is the record. The blog has a separate essay for each year Borger.dk led Government Services.